Insightlink
Turn Employee Feedback Into Action
Your employees know what is working, where friction exists, and what needs to change. The challenge is getting honest feedback, understanding what it means, and turning those insights into meaningful action.
With Insightlink, ReconMR provides a proven approach to employee engagement and satisfaction research that goes beyond a single engagement score. Our research combines the established Insightlink 4Cs methodology with ReconMR’s full-service research, data collection, and analytics capabilities to give organizations a clear picture of the employee experience as well as a roadmap for improvement.
More Than an Employee Survey
A short employee survey can tell you how employees feel. A comprehensive employee research program can help you understand why they feel that way and what your organization can do about it.
The Insightlink 4Cs framework examines four critical dimensions of the employee experience:
Together, these dimensions provide a more complete view of employee satisfaction and engagement and help identify the areas where action can have the greatest impact.
Benchmark Your Results. Understand Your Position.
Employee survey results are most valuable when you have context.
Insightlink’s benchmark database is based on independent surveys of U.S. and Canadian workers conducted annually since 2001, not simply data collected from the company’s own clients. This provides organizations with meaningful comparisons at the national and industry levels.
ReconMR + Insightlink can help you identify:
- Where your organization is performing above or below relevant benchmarks
- Your most significant strengths and areas of opportunity
- Gaps between employee expectations and organizational performance
- The factors most closely associated with employee satisfaction
- Where targeted action can have the greatest impact
The result is more than a set of survey scores. It’s a clearer path from employee feedback to organizational improvement.
4Cs Employee Engagement Surveys
Our flagship employee survey provides a comprehensive assessment of satisfaction and engagement across the four critical dimensions of the 4Cs. Surveys can be customized to your organization’s needs while maintaining the structure and benchmarks that make the methodology valuable.
E-21 Essential Employee Survey
When time and participation are priorities, the E-21 provides a focused alternative to a full engagement survey. The 21-topic survey was developed from Insightlink’s analysis of employee engagement data and focuses on key drivers of job satisfaction. It can be completed in approximately five minutes and provides a concise view of performance on the issues that matter most.
New Hire & Onboarding Surveys
Understand how employees experience your organization during their first year. New-hire research can identify opportunities to improve orientation, onboarding, employee experience, and retention.
Employee Exit Surveys
Find out why employees leave and distinguish between reasons that may be preventable and those that may not be. Exit research can reveal patterns and trends that help organizations address turnover and improve retention.
360° Multi-Rater Feedback
Give leaders and employees a more complete view of their performance through feedback from multiple perspectives. The Insightlink360 approach evaluates key skills including communication, accountability, leadership, problem solving, managing people, customer service, relationship building, and more. Quantitative ratings are complemented by open-ended feedback to create an actionable development plan.
Employee Focus Groups
Surveys tell you what employees think. Focus groups can help explain why. ReconMR’s experienced research team can use employee focus groups alongside survey research to explore specific issues and concerns in greater depth.
Custom Surveys
Not every research need fits into a standard survey program. Whether you have an existing questionnaire that needs to be deployed, need help developing a survey from the ground up, or want to better understand a specific customer or stakeholder group, ReconMR’s Insightlink can build a research solution around your objectives.
From Measurement to Meaning
Collecting employee feedback is only the first step.
Our analysis goes beyond reporting percentages to help you understand the factors driving satisfaction, engagement, and loyalty. Tools such as the Loyalty Matrix can classify employees based on satisfaction and their expectations for staying with the organization, while Motivations & Drivers Analysis helps identify the factors most strongly associated with job satisfaction.
We translate these findings into clear, easy-to-understand reporting that highlights:
What you’re doing well.
Identify organizational strengths that should be protected and reinforced.
Where gaps exist.
See where employee expectations and organizational performance are misaligned.
What matters most.
Prioritize the issues most strongly connected to satisfaction and engagement.
What to do next.
Turn findings into focused action plans rather than allowing survey results to sit on a shelf.
Built Around Your Organization
No two organizations are alike, which is why our approach is designed to be customizable.
Surveys can be deployed online or through paper-based methods, in multiple languages and across multiple locations. Solutions can be designed for organizations ranging from approximately 50 employees to 50,000 or more.
And with ReconMR’s full-service research capabilities, organizations can leverage expertise across research design, data collection, analysis, and reporting all through one research partner.
Why ReconMR’s Insightlink?
Proven Methodology
The Insightlink 4Cs approach has been refined through more than two decades of employee research and provides a comprehensive framework for understanding satisfaction and engagement.
Reliable Benchmarks
Compare your results against independently collected U.S. and Canadian employee benchmark data and relevant industry norms.
Customized Research
Start with a proven methodology and customize it to address the specific questions, workforce, and goals of your organization.
Full-Service Research Expertise
ReconMR provides the research design, data collection, analytics, and project management expertise to execute employee research at scale.
Actionable Reporting
Our goal isn’t simply to tell you what your employees said. It’s to help you understand what the findings mean and where to focus your efforts.
Research That Drives Change
Employee research should never be an end in itself. The ultimate goal is to create meaningful improvements in employee satisfaction, engagement, loyalty, and organizational performance.
